06/07/2011
Sara Pérez-Frutos: “We have little financial culture in Spain, therefore the figure of a personal consultant was a great progress with regards to the provision of financial services for the client, who was used to managing everything at a banking institution whose sole interest was getting its commission and not the continuous management of the client’s portfolio. This way, the aim of Dracon Partners is to render an independent service aligned with the client”
Luis Pérez del Val: “It is vital for an entrepreneur to be able to adapt to circumstances. You must identify and maximise your virtues while minimising your defects by channelling the part of the value chain providing added-value to the business. You must devote your efforts on a project and know how to live with risk and uncertainty. Don’t let yourself be seized by the conformist attitude of sitting a competitive examination but chose an enterprising attitude instead”
Alejandro Fernández-Luengo: “I have copied and still do everything that other businesses do right. As soon as a good idea comes out, we study it, we adopt it, and we apply it in record time. To arrive somewhere you first have to know where you want to go, and we knew where we wanted to go: to lead the sector”